Welcome to How to Eat Ice Cream

The Alchemy of Pleasure

A manifesto told in licks—on the body, becoming, and the melt that changes everything

by Jeni Britton

This is not about dessert.

This is about what happens when you stop performing and start feeling.

It’s about pleasure—not as escape, but as intelligence. As instruction.

As the beginning of everything real.

It’s about remembering that your body is not a machine, a brand, or a biohack.

It’s a knowing instrument. A wild oracle. A sensual, sovereign place.

I spent 26 years building an ice cream company, yes.

But what I was really building was a way of living:

Flavor-first. Instinct-led. Body-aware. Soul-deep.

After I stepped away, I returned to the forest. To blueberries. To the racetrack.

To my gut.

And I remembered what had always been true:

The future is not linear.

The soul is not scalable.

Pleasure is not the opposite of productivity—it’s the source of vitality.

Emotion is not inferior to thinking—it’s a well of irreducible knowing.

Flavor is a way of remembering who you are.


This project is a manifesto-in-motion—told in licks: short essays, stories, metaphors, and memory.

It’s also a potential book being written in real time. For now, it unfolds here—through rhythm, risk, and melt.

Each lick is a taste of something real:

Desire. Risk. Failure. Grit. Longing. Instinct. Radiance. Rebellion. Rebirth. Becoming.

We begin with the four sensorial facets of ice cream:

Flavor, Texture, Body, and Finish—as a metaphor for the experience of being sentient and alive.

From there, we melt into personal stories. Sacred pleasures.

Business. Love. Philosophy. Power. Softness. Scent.


You can start anywhere. But if you’re someone who…

  • Feels more than you can explain

  • Moves by intuition, even when it doesn’t make sense

  • Wants to explore the flavor (essence) of being

  • Is done with perfection, performance, and the binary of pain vs. pleasure—

Then come closer.

With love and lightness,

Jeni


💌 Why Subscribe?

All licks are free for two weeks, then move to the archive for paid subscribers.

New licks drop every 1–2 weeks.

👅 Jeni’s

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📷 Insta: @jeni

How to Eat Ice Cream is a reader-supported publication. Follow along for a sensual philosophy of living—inspired by romance novels, built like a manifesto. Please consider becoming a free or paid subscriber.

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A field guide for the nonlinear, the sensual, and the becoming.

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Ice cream maker. Founder. Writer of philosophies of pleasure. Author of How to Eat Ice Cream, a manifesto of sensuousness told in licks.